The goal of this visual identity was to create a brand system that reflects the laboratory’s dedication to precision, reliability, and modern healthcare solutions. Taking inspiration from the scientific nature of the brand, the design combines clean forms, clear structure, and meaningful symbolism to communicate professionalism.
At the heart of the identity is a distinctive logo mark that merges a lowercase “a” with a test tube symbol, representing both the brand name and its core scientific service. This clever combination creates a memorable and functional mark that stands for innovation, accuracy, and analytical expertise
Overall, the Atulit Laboratory visual identity system balances minimalism with meaning, resulting in a scalable and professional brand presence that supports the laboratory’s mission of delivering precise and dependable diagnostic services.
© 2022 – 2025 | Alrights reserved by Codiple Studio
